Which brand reportedly paid $45 million for product placement in the James Bond film 'Spectre' (2015), setting a record for the most expensive product placement deal in cinema history?

Product placement has become a sophisticated art form in Hollywood, with brands paying millions for strategic visibility in blockbuster films and hit shows. These brand integrations not only provide funding for productions but often become iconic moments in pop culture history. Test your knowledge about some of the most successful and memorable product placement deals that transformed both the entertainment and retail landscapes!

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Heineken
Aston Martin
Omega
Sony