Which brand mascot was controversially "killed off" in a 2020 marketing campaign, only to be brought back after massive public outcry and media attention?

Brand mascots have become cultural icons in their own right, transcending their promotional purposes to become embedded in pop culture history. From breakfast cereals to insurance companies, these characters often gain cult followings, inspire memes, and even appear in movies or TV shows. This trivia question tests your knowledge of one particular mascot's surprising evolution through pop culture history. How well do you know the stories behind the characters that sell our favorite products?

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Mr. Peanut (Planters)
Chester Cheetah (Cheetos)
The GEICO Gecko
Colonel Sanders (KFC)