Which groundbreaking virtual reality retail concept was first adopted by major theater companies to sell 'virtual seats' that allowed remote audiences to experience performances from multiple perspectives?

The performing arts industry has embraced technological innovations in recent years, transforming how productions are designed, marketed, and experienced. Virtual reality, augmented reality, and other digital tools have created new possibilities for theatrical product development and audience engagement. Test your knowledge of how modern retail concepts and product development are reshaping the performing arts landscape in this challenging trivia question!

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TheatreVision Immersive, launched in 2018 by the Royal Shakespeare Company
StageView VR, developed by Broadway Digital Ventures in 2020
ImmersaStage, created by Sydney Opera House and Meta in 2019
PerformSpace 360, pioneered by Cirque du Soleil and HTC in 2021