Which U.S. presidential candidate was the first to use a standardized campaign logo across all campaign materials?

Political campaigns have evolved significantly in their branding and visual storytelling. Modern campaigns invest heavily in sophisticated logos, color schemes, and visual identities that convey their message and values. But political branding has a fascinating history that dates back decades. Test your knowledge about this interesting intersection of political history and visual design!

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Dwight D. Eisenhower (1952) with his 'I Like Ike' campaign
John F. Kennedy (1960) with his 'JFK' identity system
Franklin D. Roosevelt (1932) with his 'New Deal' branding
Richard Nixon (1968) with his 'Nixon Now' campaign