Which celebrity partnership with Fenty Beauty set a new standard for celebrity-owned brands by generating over $100 million in sales within its first 40 days and achieving inclusive representation across 40+ foundation shades?

Celebrity endorsements have become a cornerstone of retail marketing strategy, with famous personalities lending their image and influence to boost brand visibility and sales. This poll explores one of the most successful celebrity retail partnerships in recent history - one that transformed not just a product line but redefined the celebrity-brand relationship model in the retail industry.

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Rihanna
Kylie Jenner
Lady Gaga
Selena Gomez