Which retailer holds the Guinness World Record for the 'Largest Product Launch Livestream' by viewership count, set during a 2020 marketing campaign?

In the competitive world of retail, some marketing campaigns have literally made history by setting Guinness World Records. These extraordinary promotional events not only drive sales but also generate massive publicity and brand awareness. This poll tests your knowledge about one of the most impressive retail marketing campaigns that earned its place in the record books. Can you identify which company's innovative approach became a world record holder?

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