Which famous music retailer successfully pivoted from selling physical records/CDs to becoming primarily a lifestyle brand selling turntables, headphones, and music accessories?

The music retail landscape has changed dramatically over the past few decades, with many iconic stores adapting, transforming, or disappearing altogether. This trivia question explores how one famous music retailer managed to survive the digital revolution by completely reinventing its business model. Test your knowledge of music retail history and innovation strategy!

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Tower Records
HMV
Urban Outfitters
Sam Goody