Which chocolate company first introduced the concept of 'melt-in-your-mouth, not in your hands' candy coating technology, revolutionizing portable chocolate consumption?

The food industry has seen countless innovations that have changed how we enjoy our favorite treats. One of the most beloved confections worldwide has undergone fascinating transformations throughout its history. Test your knowledge about a groundbreaking chocolate innovation that revolutionized how we enjoy this beloved sweet and created a whole new product category in the process.

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Mars, Inc. (M&M's)
Hershey's (Reese's Pieces)
Nestlé (Smarties)
Cadbury (Cadbury Buttons)