Which innovative Nike product launch in the 1980s transformed sports retail marketing by creating the first signature athlete shoe line that would grow into a multi-billion dollar sub-brand?

In the competitive world of sports retail, one innovation revolutionized how athletic footwear was marketed and sold to consumers. This poll tests your knowledge about a pivotal moment in sports retail history that changed the relationship between athletes, brands, and consumers forever, creating a new paradigm in product marketing that continues to influence the industry today.

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Air Jordan with Michael Jordan (1984)
Air Force 1 with Moses Malone (1982)
Air Max with John McEnroe (1987)
Air Trainer with Bo Jackson (1986)