When Amazon launched in 1995, which revolutionary retail strategy did Jeff Bezos implement that was considered highly unusual at the time but is now standard practice?

Amazon revolutionized retail with a particular strategic innovation that fundamentally changed how consumers shop online. This seemingly simple concept dramatically transformed e-commerce, creating a competitive advantage that many retailers still struggle to match. Test your knowledge of this groundbreaking retail strategy that has become standard practice across the industry but was once considered a risky business model.

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