Which brand collaboration with Guinness World Records resulted in the largest retail product launch event ever certified, with simultaneous unveilings in 2,100 stores worldwide in 2015?

The Guinness World Records brand has been documenting extraordinary achievements since 1955, but has also engaged in some remarkable brand collaborations to extend their reach beyond their famous annual book. Test your knowledge about one of their most successful brand partnership initiatives that broke records itself!

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• LEGO's Guinness World Records Museum Collection
• Hot Wheels' Record-Breaking Track Sets
• Nike's Record-Holders Limited Edition Footwear
• Coca-Cola's Record-Breaking Bottle Designs

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