Which company launched the first modern frequent flyer program in 1981, revolutionizing customer loyalty concepts that would later be widely adopted across retail industries?

Loyalty programs have revolutionized how retailers connect with consumers throughout history. What began as simple punch cards evolved into sophisticated data-driven ecosystems that shape purchasing decisions and create emotional bonds between brands and customers. This trivia question explores a pivotal moment in loyalty program history that transformed retail customer relationships forever.

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American Airlines (AAdvantage)
Macy's (with their store credit card rewards)
S&H Green Stamps (retail trading stamps)
General Mills (with their Betty Crocker points program)