In supermarket design, which area is commonly referred to as the 'Golden Zone' and strategically stocked with high-margin products?

How well do you know the subtle tactics food retailers use to influence your shopping behavior? Store layouts are carefully engineered to maximize sales through psychological principles that guide consumer behavior. From product placement to traffic flow, every element serves a purpose. Test your knowledge of these strategic design choices that impact not just what you buy, but how much you spend during each shopping trip.

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Eye-level shelves (4-5 feet from the floor)
Endcap displays at aisle endings
The first 10 feet upon entering the store (decompression zone)
The refrigerated perimeter walls