Which sports retailer first introduced virtual reality foot scanning technology that creates custom 3D models of customers' feet for perfect shoe fitting?

The sports retail landscape has transformed dramatically with technological advancements and changing consumer behaviors. Leading brands have implemented innovative solutions to enhance the shopping experience both in-store and online. Test your knowledge about a groundbreaking retail innovation that changed how athletes shop for equipment!

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• Nike with their 'Nike Fit' technology
• Adidas with their 'Perfect Match' system
• Under Armour with their 'UA Precision Fit'
• New Balance with their 'NB Digital Foot ID'

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