In 1985, Coca-Cola launched 'New Coke' to replace its original formula. How long did it take for the company to bring back the original formula due to massive consumer backlash?

In the competitive landscape of consumer goods, not all product launches succeed. In fact, some of the biggest brands have faced spectacular failures that have become legendary case studies in business schools worldwide. This trivia question focuses on one of the most notorious marketing blunders in retail history - a decision that sparked nationwide outrage and eventually forced a major corporation to reverse course completely.

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79 days
18 months
3 years
6 weeks