Which music streaming platform first introduced the 'direct-to-artist' feature allowing musicians to upload music without a label or distributor and keep 100% of their royalties?

The music industry has undergone remarkable transformations in how fans discover, purchase, and consume content. E-commerce platforms have revolutionized music distribution, changing everything from revenue models to artist-fan relationships. This trivia question explores a pivotal moment in music e-commerce history that altered the industry landscape and challenged traditional retail models. Test your knowledge of how digital platforms have reshaped the business of music!

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SoundCloud
Spotify
Apple Music
Bandcamp