Which presidential campaign merchandise item holds the record for generating the most revenue in a single U.S. election cycle?

Political campaigns have increasingly embraced sophisticated product marketing strategies, with campaign merchandise becoming a crucial component of political branding and fundraising. From iconic slogans on hats to memorable logos on coffee mugs, these products help build candidate recognition and generate millions in campaign funds. Test your knowledge about one of the most successful political merchandise campaigns in recent history!

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Donald Trump's 'Make America Great Again' red hat (2016)
Barack Obama's 'Hope' poster merchandise (2008)
Bernie Sanders' mittens-inspired merchandise (2020)
Joe Biden's 'Build Back Better' face masks (2020)