Which hip-hop artist partnered with Jimmy Iovine to create Beats headphones, which Apple later acquired for $3 billion in their largest acquisition to date?

When headphones became fashion statements and cultural icons, one artist-backed brand changed the game forever. This poll tests your knowledge of how product endorsements transformed the music retail landscape and created one of the most successful partnerships between an artist and a tech company. Beyond just sound quality, this product represented a lifestyle and revolutionized how music accessories are marketed and sold.

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