Which ice cream brand dramatically repositioned itself in the 1990s by introducing the 'Core' concept, transforming from a budget option to a premium indulgence?

In the competitive world of desserts and confections, some brands have undergone remarkable transformations that redefined their market position. This trivia question explores how one of the world's most recognizable ice cream brands completely reinvented itself through clever positioning and product design. Test your knowledge of food brand evolution and see if you can identify this iconic pivot that changed dessert history!

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