Which company introduced the first widely successful customer loyalty program in 1896, revolutionizing retail customer retention with 'premium' collectibles?

Before digital apps and plastic cards, customer loyalty programs had humble beginnings that transformed retail history. These programs fundamentally changed how businesses maintained customer relationships and built brand loyalty. Test your knowledge about the origins of one of retail's most enduring customer retention strategies!

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• Sperry & Hutchinson with their 'S&H Green Stamps'
• The Sperry and Hutchinson Company with their 'Blue Stamps'
• The Grand Union Tea Company with their ticket program
• The Great Atlantic & Pacific Tea Company (A&P) with their trading stamps

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