Which 19th century department store is credited with revolutionizing visual merchandising by introducing the first plate glass display windows specifically designed to showcase products to passersby?

Visual merchandising has transformed dramatically throughout history, changing how products are presented to consumers. Before modern display techniques became standardized, one pioneering retailer revolutionized the industry by introducing unprecedented visual presentation methods that are now considered fundamental to retail strategy. Test your knowledge of this pivotal moment in retail history that forever changed how products are displayed and marketed to consumers.

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Bon Marché (Paris, 1852)
Selfridges (London, 1909)
Marshall Field's (Chicago, 1865)
Macy's (New York, 1858)