Which celebrity's digital transformation strategy included launching an app that generated over $100 million in revenue, helping to completely rebrand their public image from reality TV star to successful business mogul?

Throughout history, celebrities have mastered the art of personal rebranding to revitalize their careers and public image. These transformations often involve careful strategy, visual identity changes, and targeted campaigns - much like corporate rebranding. This poll tests your knowledge about one of the most successful celebrity brand transformations in recent history and the digital strategy that helped make it possible.

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Kim Kardashian (with 'Kim Kardashian: Hollywood' app)
Taylor Swift (with 'The Swift Life' app)
Beyoncé (with 'BeyHive' app)
Rihanna (with 'Fenty Beauty AR' app)