Which transportation company was the first to introduce completely ticketless travel through a mobile app that allowed customers to book, board, and manage their journey without any physical documents?

The transportation industry has seen numerous retail innovations that have transformed how we purchase travel services and related products. From airline ticketing systems to railway station retail hubs, transportation companies have created unique retail experiences. This poll tests your knowledge of a significant retail technology breakthrough that changed how we interact with transportation services.

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JetBlue Airways (2012)
Uber (2009)
Virgin Trains (2014)
Southwest Airlines (2011)