Which U.S. federal agency underwent a controversial $1.8 million logo redesign in 2010 that was widely criticized as wasteful spending but later credited with improving public engagement?

Government agencies worldwide have increasingly recognized the importance of strong visual identities and branding to connect with citizens. From famous logo redesigns to comprehensive rebranding initiatives, public sector organizations have invested in their visual presence to improve citizen engagement and trust. Test your knowledge of notable government branding transformations that made headlines and changed public perception!

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