Which innovative retail strategy first successfully marketed premium telescopes as complete 'astronomy experience packages' rather than standalone equipment?

In the competitive world of astronomical equipment retail, companies are constantly innovating to capture market share. One particular product launch strategy revolutionized how high-end telescopes are marketed to amateur astronomers. Test your knowledge about this significant shift in astronomical product marketing that changed consumer expectations and industry standards.

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Celestron's 'StarSense Explorer' app-integrated telescope packages that included digital sky recognition technology and personalized observation plans
Meade's 'Universe Unveiled' subscription model that bundled telescopes with quarterly celestial event guides and virtual astronomer consultations
Orion's 'Cosmic Passport' program offering telescopes with exclusive access to remote observatory time and specialized imaging software
Sky-Watcher's 'Stellar Community' platform that paired telescope purchases with local astronomy club memberships and guided stargazing events