Which food product launch cost its company nearly $1 billion in losses before being discontinued in the early 1990s, largely due to American consumers rejecting its unfamiliar flavor profile?

Product failures happen in every industry, but the food sector has seen some particularly expensive missteps. This poll tests your knowledge about one of the most notorious food product launches that went from innovation to costly disaster. Understanding why consumers reject certain products helps brands avoid similar mistakes and provides valuable insights into consumer psychology, taste preferences, and market positioning. Can you identify this famous food failure that cost its parent company dearly?

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