Which retailer holds the Guinness World Record for the 'Largest Product Launch Livestream' that transformed digital retail engagement strategy?

World records aren't just about athletic achievements or unusual talents - they also exist in the retail world! Companies continuously push boundaries with innovative marketing strategies, store designs, and promotional campaigns that break records and make history. Test your knowledge about these remarkable retail achievements that have earned their place in the record books.

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• Alibaba, with 300 million viewers for their Singles' Day livestream event
• Amazon, with 250 million viewers for their Prime Day special broadcast
• Walmart, with 180 million viewers for their Black Friday preview show
• JD.com, with 220 million viewers for their 618 Shopping Festival stream

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