Which airline adopted the famous tagline "Fly the Friendly Skies" as part of a major rebranding campaign that helped save the company from financial trouble in the 1960s?

In the competitive transportation industry, effective branding can make or break a company's success. Some taglines become so iconic that they're instantly recognizable worldwide, representing billions in brand value. This trivia question tests your knowledge of one of the most successful rebranding efforts in transportation history that transformed a struggling airline into a global powerhouse through clever marketing and an unforgettable slogan.

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United Airlines
Pan American World Airways
Trans World Airlines (TWA)
American Airlines