Which transportation company pioneered the first modern frequent flyer program that awarded miles based on distance traveled, fundamentally changing customer loyalty in the travel industry?

Airlines, rideshare companies, and car rental services have developed some of the most sophisticated customer loyalty programs in the retail world. These programs have evolved dramatically over the decades, changing how people travel and influencing purchasing decisions. Test your knowledge about these transportation loyalty innovations that have shaped customer retention strategies across industries.

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American Airlines with AAdvantage (1981)
United Airlines with Mileage Plus (1979)
Delta Air Lines with SkyMiles (1983)
Pan American World Airways with WorldPass (1980)