Which major Bible publisher merger in 2012 created the largest religious publishing entity in the world, controlling approximately 40% of the English-language Bible market?

The Bible remains one of the most published books in history, with various publishers competing in this specialized market. The business of religious text publishing involves careful brand management, specialized marketing, and strategic mergers to reach diverse faith communities. Test your knowledge about a significant development in Bible publishing that transformed accessibility to religious texts in the modern era.

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Thomas Nelson and Zondervan (under HarperCollins Christian Publishing)
Tyndale House and Crossway Publishers
Oxford University Press and Cambridge University Press
Holman Bible Publishers and Liturgical Press