Which mythological figure's image on product packaging led to one of the most successful retail branding strategies of the 20th century, with the product still using this imagery today?

Throughout history, mythological figures have been used in product branding and packaging to convey specific attributes or qualities. From strength and wisdom to beauty and abundance, deities from various pantheons have become powerful marketing symbols. This trivia question explores one of the most successful examples of mythology-inspired product packaging that revolutionized an entire industry and created an instantly recognizable brand identity.

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Poseidon on Morton Salt (the girl with umbrella is actually a stylized version of the sea god in Greek folklore)
Greek goddess Nike on athletic apparel (the swoosh represents her wings)
The Greek siren on Starbucks coffee products
Thor's hammer on Arm & Hammer baking soda (symbolizing strength and cleaning power)