Which NASA marketing campaign generated over 2 billion social media impressions and won multiple advertising awards for its promotion of a groundbreaking telescope launch?

The astronomy industry isn't just about telescopes and star charts—it's also about innovative marketing campaigns that capture public imagination and inspire cosmic curiosity. Major astronomical organizations and space agencies have launched some of the most memorable campaigns in history, using everything from social media to public events to promote space exploration and astronomical awareness. Test your knowledge about these stellar promotional efforts!

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#JWSTFirstLight - The James Webb Space Telescope campaign featuring celebrity endorsements and live countdown events
#MarsOrBust - The Mars Rover landing campaign with interactive AR experiences and global viewing parties
#SpaceIsForEveryone - The International Space Station accessibility initiative featuring diverse astronaut stories
#NewHorizons - The Pluto flyby campaign with real-time image releases and planetary scientist AMAs