Which famous architecture firm uses the tagline 'Form Follows Emotion' to position itself against the traditional Modernist principle 'Form Follows Function'?

Architecture firms often use powerful taglines to communicate their design philosophy and brand positioning. These memorable phrases can become synonymous with their approach to design and help differentiate them in a competitive market. Test your knowledge of famous architectural branding with this challenging question about a renowned firm's iconic tagline!

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• Zaha Hadid Architects
• Foster + Partners
• Coop Himmelb(l)au
• BIG (Bjarke Ingels Group)

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