Which celebrity founder pivoted from traditional endorsement deals to create a beauty brand that was valued at $1.2 billion in 2022, pioneering the 'inclusive shade range' trend that forced established cosmetic companies to expand their offerings?

Celebrity entrepreneurs have transformed the retail landscape by leveraging their personal brands to create billion-dollar business empires. From cosmetics to clothing lines, famous personalities have disrupted traditional retail models with direct-to-consumer approaches and authentic brand narratives that resonate with fans. This poll tests your knowledge about one of the most successful celebrity brand transformations in recent years.

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