Which marketing strategy did Tesla famously NOT use when launching their first mass-market vehicle, the Model 3?

Tesla has transformed the transportation industry with its innovative electric vehicles and sustainable energy solutions. Beyond the sleek cars and futuristic features, Tesla's brand story contains fascinating details that reveal how the company positioned itself as a leader in the transportation revolution. Test your knowledge about Tesla's product strategy, marketing approaches, and brand evolution in this transportation industry trivia.

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Traditional paid advertising campaigns
Reservation system requiring $1,000 deposits
Live-streamed product reveal events
Referral programs with rewards for existing customers