Which classic novel's sales increased by over 800% after Penguin Books released it with a bold, minimalist cover redesign by Coralie Bickford-Smith in 2010?

Product design in the publishing world has evolved dramatically over the decades, with book covers serving as crucial marketing tools that can make or break a title's success. Publishers invest heavily in cover redesigns for classic literature to attract new generations of readers. This poll tests your knowledge about one of the most successful literary rebranding campaigns in recent publishing history that transformed a once-declining classic into a modern bestseller.

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• F. Scott Fitzgerald's 'The Great Gatsby'
• Jane Austen's 'Pride and Prejudice'
• Ernest Hemingway's 'The Old Man and the Sea'
• George Orwell's '1984'

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