Which literary franchise generated over $7 billion in merchandise sales before its author partnered with Universal Studios to create a dedicated theme park attraction?

The publishing industry has seen fascinating partnerships between literary works and retail brands. These collaborations have created unique merchandise, limited editions, and marketing campaigns that bridge the gap between literature and consumer products. Test your knowledge about some of the most notable partnerships between famous literary properties and retail brands that have shaped cultural moments and consumer experiences.

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Harry Potter (J.K. Rowling)
The Lord of the Rings (J.R.R. Tolkien)
Chronicles of Narnia (C.S. Lewis)
Hunger Games (Suzanne Collins)