Which literary product launch in 2007 was initially met with skepticism from publishers but went on to sell over 100 million units by 2018, revolutionizing how people read books?

The publishing industry has seen some remarkable product launches that transformed literature and reading culture. From groundbreaking book formats to revolutionary distribution models, these product innovations have changed how we consume and experience literature. Test your knowledge about some of the most significant product launches in the world of books and literature!

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• Amazon Kindle e-reader
• Barnes & Noble Nook
• Apple iBooks store
• Audible subscription service

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