Which major astronomy equipment company rebranded in 2016 with a new 'celestial compass' logo and the tagline 'Navigate the Universe', resulting in a 42% increase in their amateur telescope market share?

Space exploration and astronomy have become increasingly commercialized, with companies developing unique branding strategies to stand out in this niche market. From telescope manufacturers to space tourism ventures, astronomical product branding has evolved dramatically in recent decades. This poll tests your knowledge about a significant rebranding effort in the astronomy product sector that changed consumer perceptions and market positioning.

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Celestron
Orion Telescopes
Meade Instruments
Sky-Watcher