Which mythological creature's marketing strategy backfired when a major luxury brand used it in their 2018 campaign, causing significant cultural backlash in East Asian markets?

Mythological references have been leveraged by many brands to create powerful identities and marketing narratives. From Nike's winged goddess of victory to Starbucks' siren, mythology continues to influence modern product marketing. This poll tests your knowledge about how ancient myths have been transformed into successful brand strategies in today's market.

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