Which product packaging innovation holds a Guinness World Record for being the first of its kind to reduce plastic content by 70% while maintaining the same storage capacity and product protection?

Product packaging has evolved dramatically over the decades, with some innovations setting world records and transforming entire industries. In 2011, one particular packaging innovation entered the Guinness World Records for its environmental impact, becoming a game-changer in sustainable retail. Test your knowledge about this revolutionary packaging development that continues to influence product design today.

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The PlantBottle by Coca-Cola (2009)
The Ecologic Paper Bottle (2011)
Tetra Pak's Forest Stewardship Council certified carton (2007)
Procter & Gamble's Compressed Deodorant Spray (2013)