Which innovative product strategy did the Royal Shakespeare Company pioneer in 2021 that revolutionized remote audience engagement?

The performing arts industry is constantly evolving with innovative strategies to attract audiences and enhance the theater experience. Major performing arts venues and companies have been implementing cutting-edge product innovations to revitalize attendance and engagement in the post-pandemic era. Test your knowledge about recent technological and experiential innovations in the performing arts sector!

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Motion-capture performance technology allowing audiences to experience live performances as interactive avatars in a virtual world
Scent-enhanced theatrical experiences with synchronized aromatherapy that matches plot developments
AI-generated personalized program notes that adapt to each audience member's theater history
Blockchain-based ticketing system with NFT collectible memorabilia for each performance