Which global media brand launched the 'Big Cats Initiative' in 2009 as a long-term commitment to halt the decline of big cats in the wild?

Conservation efforts often partner with global brands to raise awareness and funding for endangered species. One particularly successful initiative has helped protect big cats around the world through a unique collaboration between a conservation organization and a well-known media company. Test your knowledge about this impactful partnership that has helped fund research, build protective bomas, reduce poaching, and educate communities about big cat conservation.

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National Geographic
Discovery Channel
Animal Planet
BBC Wildlife