Which retail innovation from the early 20th century fundamentally transformed the customer journey by allowing shoppers to select their own products without clerk assistance for the first time?

Throughout history, retail has evolved dramatically, transforming from simple market stalls to complex omnichannel experiences. This poll tests your knowledge about a pivotal moment in retail customer journey history that changed how consumers interact with products. Do you know when and how one of the most significant innovations in retail customer experience emerged? Test your historical retail knowledge!

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