Which historical figure's endorsement in 1920 marked the first celebrity perfume partnership, revolutionizing luxury marketing and establishing a template still used by brands today?

Before social media influencers, historical figures and celebrities lent their names and reputations to products in ways that changed advertising forever. Some of these partnerships created lasting brand identities, while others have been largely forgotten. This poll explores a groundbreaking celebrity endorsement from the early 20th century that helped establish modern marketing practices we still see today.

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