Which Broadway musical first pioneered the strategy of releasing a complete cast album BEFORE the show opened, creating unprecedented pre-opening buzz and allowing audiences to learn the music in advance?

The performing arts world, particularly theater, has seen remarkable marketing innovations over the decades. Broadway shows have developed sophisticated branding strategies to attract audiences and create memorable experiences. This poll tests your knowledge about a groundbreaking marketing strategy that transformed how Broadway shows are promoted and consumed worldwide.

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• Hamilton (2015)
• Jesus Christ Superstar (1971)
• The Phantom of the Opera (1986)
• Les Misérables (1985)

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