Which telescope company first pioneered the 'Star Party' retail strategy, where customers could test products under real night sky conditions before purchase?

The astronomy retail market has seen dramatic shifts in how telescopes are marketed and sold to consumers. One product launch in particular revolutionized how amateur astronomers shop for their equipment by introducing a groundbreaking approach to product demonstration and customer education. Test your knowledge about this influential marketing strategy that changed how we purchase our windows to the cosmos!

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Celestron with their 'Celestial Nights' program in 1998
Meade Instruments with their 'Universe Unveiled' events in 2001
Orion Telescopes with their 'StarGaze Experience' in 1995
Takahashi with their 'Cosmic Connection' demonstrations in 2003