Which major retail brand famously changed its logo in 1968 from a bullseye with the company name to just the iconic red bullseye symbol, signaling its expansion from a regional department store to a national discount retailer?

Retail brands have evolved significantly throughout history, adapting their logos to reflect changing times and consumer preferences. These visual identities tell stories of innovation, cultural shifts, and corporate transformations. This trivia question explores a fascinating moment in retail history when a major brand made a bold logo change that reflected a pivotal shift in their business strategy. Test your knowledge of retail brand evolution and see if you can identify this historic logo transformation!

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Target
Walmart
Sears
JCPenney