Which celebrity's beauty brand broke industry records by reaching $1 billion in revenue within just 3 years through a direct-to-consumer pricing strategy and inclusive product design?

Celebrity endorsements and product lines have revolutionized retail marketing strategies. Many famous personalities have leveraged their personal brand to create successful product empires, transforming retail demographics and creating new customer segments. This poll tests your knowledge about the unique pricing and product design strategies that have made certain celebrity product lines stand out from the competition.

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Rihanna with Fenty Beauty
Kylie Jenner with Kylie Cosmetics
Lady Gaga with Haus Laboratories
Jessica Alba with Honest Beauty