Which mythological figure's name was controversially used for Amazon's virtual assistant before they ultimately chose 'Alexa'?

Throughout history, mythology and folklore have inspired countless product marketing campaigns. From Greek gods to Norse legends, mythical figures have been used to create powerful brand associations and memorable retail experiences. This trivia tests your knowledge about how ancient myths have influenced modern product innovation and marketing strategies in the retail world.

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Athena (Greek goddess of wisdom)
Echo (Greek mountain nymph associated with sound and speech)
Saga (Norse goddess of wisdom and prophecy)
Iris (Greek goddess of messages and communication)